How did NOR-Dell get started?

Watch this short video to learn about us and how did we get started.
Brian O’Dell

Brian O’Dell

CEO and Co-Founder

Brian O’Dell is a strong sales leader with 20 years of experience in the CPG world driving successful results within the companies of Purina, Sara Lee, World Kitchen and Char-Broil. Brian has lived in Northwest Arkansas for the last 15 years and has spent a portion of that time leading sales teams focused on Walmart and Sam’s Club. In the last 6 years he has help develop companywide Channel Strategies and has also lead sales for total North America outside of Walmart. He co-founded NOR-Dell with the purpose of bringing best in class representation to companies of all sizes.

Shawn Norris

Shawn Norris

COO and Co-Founder

Shawn Norris, a US Army officer and military veteran, with 15 years of experience in the CPG world with a diverse background including Procurement, Supply Chain and Sales. Shawn has spent the last 11 years focused on Walmart and Sam’s Club with a proven track record leading teams focused on delivering results on both Private Label and National Brand businesses in many different categories within the store as well as online. He co-founded NOR-Dell with the purpose of bringing excellence in execution to every program and promotion he leads.